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	<title>Comments on: There&#8217;s Something About a Book</title>
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	<description>Transpromo, Short-Run Book Publishing, Inkjet and other Printing Industry Issues</description>
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		<title>By: George Alexander</title>
		<link>http://thedigitalnirvana.com/2008/11/theres-something-about-a-book/comment-page-1/#comment-359</link>
		<dc:creator>George Alexander</dc:creator>
		<pubDate>Wed, 05 Nov 2008 16:42:40 +0000</pubDate>
		<guid isPermaLink="false">http://thedigitalnirvana.com/?p=199#comment-359</guid>
		<description>I find myself agreeing with many of the arguments above, but not with the premise that triggered the initial post. First, let me say that I love printed books, and I agree that there are problems with reading on a computer. The Amazon Kindle and the Sony e-readers are a big improvement, but still limited (and much too expensive for most of us). 

But let’s not be too hasty about deciding that Google has “gotten it wrong” before looking more carefully at what Google is actually doing. While it is true that Google Book Search provides access to downloadable versions of out-of-copyright books, I doubt that large numbers of people will start downloading old books anytime soon. 

I think the bigger impact of the program will be in helping people get hold of actual physical books that are still protected by copyright. The publishers involved in Google’s “partner program” can decide how much of the text of their books they want Google to make available to a given user (typically 20%, although in principle they can choose to release up to 100% of the text). If you make a Google search that results in a hit for a book, Google provides a “Buy this book” button that leads users to the publisher’s web site and to other outlets (such as Amazon.com) where a purchase of a physical book can be made. There may also be a “Borrow this book” button that guides the user to a participating library. 

Information about the program is here:
http://books.google.com/intl/en/googlebooks/about.html

I think I’m like Guy, Bob, and Andy: I prefer to buy or borrow a printed book, not download a text file. But I still expect Google Book Search to be very helpful. Through my searches on Google.com, it will alert me to books I didn’t know about, but that I will want to read. I doubt that I will download any of them.</description>
		<content:encoded><![CDATA[<p>I find myself agreeing with many of the arguments above, but not with the premise that triggered the initial post. First, let me say that I love printed books, and I agree that there are problems with reading on a computer. The Amazon Kindle and the Sony e-readers are a big improvement, but still limited (and much too expensive for most of us). </p>
<p>But let’s not be too hasty about deciding that Google has “gotten it wrong” before looking more carefully at what Google is actually doing. While it is true that Google Book Search provides access to downloadable versions of out-of-copyright books, I doubt that large numbers of people will start downloading old books anytime soon. </p>
<p>I think the bigger impact of the program will be in helping people get hold of actual physical books that are still protected by copyright. The publishers involved in Google’s “partner program” can decide how much of the text of their books they want Google to make available to a given user (typically 20%, although in principle they can choose to release up to 100% of the text). If you make a Google search that results in a hit for a book, Google provides a “Buy this book” button that leads users to the publisher’s web site and to other outlets (such as Amazon.com) where a purchase of a physical book can be made. There may also be a “Borrow this book” button that guides the user to a participating library. </p>
<p>Information about the program is here:<br />
<a href="http://books.google.com/intl/en/googlebooks/about.html" rel="nofollow">http://books.google.com/intl/en/googlebooks/about.html</a></p>
<p>I think I’m like Guy, Bob, and Andy: I prefer to buy or borrow a printed book, not download a text file. But I still expect Google Book Search to be very helpful. Through my searches on Google.com, it will alert me to books I didn’t know about, but that I will want to read. I doubt that I will download any of them.</p>
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		<title>By: Andy McCourt</title>
		<link>http://thedigitalnirvana.com/2008/11/theres-something-about-a-book/comment-page-1/#comment-358</link>
		<dc:creator>Andy McCourt</dc:creator>
		<pubDate>Wed, 05 Nov 2008 06:52:17 +0000</pubDate>
		<guid isPermaLink="false">http://thedigitalnirvana.com/?p=199#comment-358</guid>
		<description>So true. I believe it was the Ohio State University that conducted research into student retention rates of screen-vs-paper based learning. I recall the results showed around 20% lower retention from screen-only information. When you think about it, a &#039;Browser&#039; is called a browser for good reason. You browse, you don&#039;t study that deeply. Below is a very well-articulated list of &#039;Ten Fallcies&#039; about books by Gary Frost (Future of the Book), complete with rebuttals in parenthises - downloaded from the web of course! But then, I knew what to browse for!

1. There is an analog/digital divide in the technologies of information transmission. (If there is any divide it is between paper and screen based reading.)

2. There is something distinctive about being &quot;born digital&quot;. (All information is born digital. How it grows up provides the distinction.)

3. We are experiencing a one-way transition from paper to screen. (Its actually a two-way, not a one-way transition.)

4. Screen based books can be equivalent to print books. (This assumption overlooks legibility, haptic efficiencies, default persistence and self-authentication attributes of print transmission that are not provided in screen reading.)

5. The only history is the future. (Every revolutionary functionality of the book awaits rediscovery out of the past.)

6. The print book is at best an accessory of screen reading. (Screen reading and digital connectivity is an accessory, or bibliographic utility, of the print book.)

7. We can dismiss the functionality of the physical book because the attributes of screen reading are overwhelming. (Dismiss the attributes of the physical book and you also dismiss the functionality of sustained reading. The constraints of the physical book are instructional efficiencies that the nurture of reading skills of all kinds.)

8. Screen based delivery of text is self-indexing and searchable. (Print, unlike screen text, is self-authenticating. Print text is immutable, content encompassed and a reliable witness, all opposite of screen characteristics. Touch screen voting, census automation and many other automated tabulations from traffic control to genetic modification confirm the importance of authentication.)

9. Change is speeding up, leaving the print book behind. (The digital technologies will also engender a Renaissance of print. Paradigm change occurred in the 19th century with the advents of instant telecommunication, electrical power, digital encoding, keyboard interface and photo imaging. Since then change has been slowing down)

10. Print reading will die off with aging readers. (Youthful readers are perennially attracted to audio and visual reading while mature readers perennially assimilate sustained print reading.)

I&#039;m not sure I agree with the last rebuttal - I have two teenagers who absolutely devour books and magazines, and manage some quality browsing and social network time too.</description>
		<content:encoded><![CDATA[<p>So true. I believe it was the Ohio State University that conducted research into student retention rates of screen-vs-paper based learning. I recall the results showed around 20% lower retention from screen-only information. When you think about it, a &#8216;Browser&#8217; is called a browser for good reason. You browse, you don&#8217;t study that deeply. Below is a very well-articulated list of &#8216;Ten Fallcies&#8217; about books by Gary Frost (Future of the Book), complete with rebuttals in parenthises &#8211; downloaded from the web of course! But then, I knew what to browse for!</p>
<p>1. There is an analog/digital divide in the technologies of information transmission. (If there is any divide it is between paper and screen based reading.)</p>
<p>2. There is something distinctive about being &#8220;born digital&#8221;. (All information is born digital. How it grows up provides the distinction.)</p>
<p>3. We are experiencing a one-way transition from paper to screen. (Its actually a two-way, not a one-way transition.)</p>
<p>4. Screen based books can be equivalent to print books. (This assumption overlooks legibility, haptic efficiencies, default persistence and self-authentication attributes of print transmission that are not provided in screen reading.)</p>
<p>5. The only history is the future. (Every revolutionary functionality of the book awaits rediscovery out of the past.)</p>
<p>6. The print book is at best an accessory of screen reading. (Screen reading and digital connectivity is an accessory, or bibliographic utility, of the print book.)</p>
<p>7. We can dismiss the functionality of the physical book because the attributes of screen reading are overwhelming. (Dismiss the attributes of the physical book and you also dismiss the functionality of sustained reading. The constraints of the physical book are instructional efficiencies that the nurture of reading skills of all kinds.)</p>
<p>8. Screen based delivery of text is self-indexing and searchable. (Print, unlike screen text, is self-authenticating. Print text is immutable, content encompassed and a reliable witness, all opposite of screen characteristics. Touch screen voting, census automation and many other automated tabulations from traffic control to genetic modification confirm the importance of authentication.)</p>
<p>9. Change is speeding up, leaving the print book behind. (The digital technologies will also engender a Renaissance of print. Paradigm change occurred in the 19th century with the advents of instant telecommunication, electrical power, digital encoding, keyboard interface and photo imaging. Since then change has been slowing down)</p>
<p>10. Print reading will die off with aging readers. (Youthful readers are perennially attracted to audio and visual reading while mature readers perennially assimilate sustained print reading.)</p>
<p>I&#8217;m not sure I agree with the last rebuttal &#8211; I have two teenagers who absolutely devour books and magazines, and manage some quality browsing and social network time too.</p>
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		<title>By: Bob Raus</title>
		<link>http://thedigitalnirvana.com/2008/11/theres-something-about-a-book/comment-page-1/#comment-357</link>
		<dc:creator>Bob Raus</dc:creator>
		<pubDate>Tue, 04 Nov 2008 20:40:29 +0000</pubDate>
		<guid isPermaLink="false">http://thedigitalnirvana.com/?p=199#comment-357</guid>
		<description>I agree fully with Guy (and Frank Romano) on this.  Besides the compelling points Guy makes here, it is difficult to bookmark an electronic book and pick up where you left off.  Even if you can quickly jump to the page you left off on, you still need to boot up and load the OS to get to the point where you can access the software application and book file(s).  

My children access homework on the Internet today, but they still have text books for learning and reference.  One reason is that not everyone has a PC yet (yes really) and more importantly, a book is ultimately reliable – unlike a PC (or MAC) that can get viruses, have hard disk crashes and basically have any number of techno-fits/failures.

I can hear some techno-liberals out there building a case where “children wouldn’t have to carry all that weight in backpacks each day – just think of the back problems we can avoid” , and the environmentalists complaining about cutting down ANY trees to print a book eventually.   But let’s get real here.  Life without books would lead to skyrocketing illiteracy and the (further) decline of American education and economic strength.  

It just goes to show that even Google can get it wrong.</description>
		<content:encoded><![CDATA[<p>I agree fully with Guy (and Frank Romano) on this.  Besides the compelling points Guy makes here, it is difficult to bookmark an electronic book and pick up where you left off.  Even if you can quickly jump to the page you left off on, you still need to boot up and load the OS to get to the point where you can access the software application and book file(s).  </p>
<p>My children access homework on the Internet today, but they still have text books for learning and reference.  One reason is that not everyone has a PC yet (yes really) and more importantly, a book is ultimately reliable – unlike a PC (or MAC) that can get viruses, have hard disk crashes and basically have any number of techno-fits/failures.</p>
<p>I can hear some techno-liberals out there building a case where “children wouldn’t have to carry all that weight in backpacks each day – just think of the back problems we can avoid” , and the environmentalists complaining about cutting down ANY trees to print a book eventually.   But let’s get real here.  Life without books would lead to skyrocketing illiteracy and the (further) decline of American education and economic strength.  </p>
<p>It just goes to show that even Google can get it wrong.</p>
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