This week, Trish shows us that any unique form or idea can be transformed into something mail-able… happy news for direct mailers everywhere! The piece is from Allied Printing Services, Inc. in Manchester, CT and was created for Hanover Insurance Group. This self-contained mailer pulls open to reveal a series of stacked classic tulip folds. Each panel features four stacked squares with a diagonal score which allows the two panels to collapse in. These pieces are somewhat labor intensive as they are all hand-folded, but we think the work pays off to create an impressive (mail-able) statement.
You can watch last week’s video here!