Category Archives: Design and Type

Bicycle Couriers

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Last November, I spent a night in Northampton, Mass., and no trip to Northampton can be complete without a stop at the Northampton Brewery. One of the specialties at the time was called the Juggernaut IPA, which was very good. (Hoppy? Well, it was rather like having one’s sinuses filled with thousands of tiny, hyperactive… Read More »

The Right Data and the Right Time

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Fall is here and the holiday season is upon us. For many businesses, this season correlates to the most profitable quarter of the fiscal year. Every year holiday spending numbers continue to grow as buyers become more and more informed on what businesses offer. It’s no coincidence that consumer spending has increased; the proliferation of… Read More »

It’s Academic – Scholarly Journals are Big Business

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Digital content platforms attracted financial and strategic buyers last month, as increasingly sophisticated online systems drive information to centralized providers that automate the design, hosting and distribution of content. That content may or may not be printed, and often times will be printed only on-demand as the final consumer sees fit for their needs. Academic… Read More »

Photo Book

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Back in 1993, I took a series of multimedia courses at New York University, learning programs that no longer exist to develop interactive content for media that became obsolete even before the courses ended (remember the “interactive CD-ROM”?). So it goes. One of the classes I took taught a program that does actually still exist:… Read More »

Are You Printing Fewer Spot Colors Lately?

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As I have poked around the industry, gathering comments and insights regarding print quality from print buyers and designers based on the What They Think / Unisource “Digital Print Survey,” I received an interesting comment in a LinkedIn print buyer’s group. The issue of spot colors in digital print isn’t as important as it used… Read More »

Get Your (Augmented) Reality Check!

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You’ve heard about Google Glass(es) before, right? But have you seen those magazine advertisements that come to life on your smart phone? You might be thinking of QR codes, which isn’t too far off, but I’m referring specifically to a leading-edge technology that facilitates the most digitally enhanced communication pieces. The technology, Augmented Reality (AR),… Read More »