Category Archives: Transpromo

Stay Ahead of the Curve with Automated Web-to-Print Solutions

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Want to learn how to keep your print services on top within the fast-paced marketing community? If so, InfoTrends’ Kate Dunn offers insight and recommendations on how to adapt and automate print services for your clients. Sponsored by the PressGo program of Canon Solutions America, this webinar gives you the information needed to bolster your… Read More »

Convergence to Digital Inkjet Shifts to Hamburg Facility

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This morning we announced the expansion of our digital platform with the installation of an Océ ColorStream® 3900 at our Hamburg, Pa. facility. As the news release referenced, and as Joe Morrison noted in a recent post, the next 12 months will mark a period of aggressive investment in digital inkjet technology. This strategy will capitalize on… Read More »

Printing in Spook Country

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“Spook Country,” the 2007 novel by William Gibson, introduced the concept of “locative art” to the reading public. Gibson’s character Hollis Henry is constantly searching for works of art with her smartphone; art that Gibson describes as akin to techno graffiti.  His descriptions of art tied to a particular GPS location and viewable with a… Read More »

Crystal Ball, Anyone??

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“It is not the strongest or most intelligent species that survive, but the ones who are most willing to adapt.”  ~Charles Darwin I like this quote because it removes the idea that survival and success are based on natural selection, but are based on intelligence and strategy and looking at how to adapt for future… Read More »

Desperately Seeking… A Utility Bill

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As a utility consumer, I have needs. I need to be asked how I’m doing. I need to feel needed. I need to be understood. I desire warmth from more than just my HVAC unit. I want to know where my money is going and why I owe as much as I do. Once I… Read More »

Insurance and Retail get Married

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About this time last year I posted a release about the new retail sales branch opened by Horizon Blue Cross Blue Shield of New Jersey. Horizon was one of the first health insurance companies to take a “retail” approach to selling individual insurance policies under the then newly approved Affordable Care Act. In May of… Read More »

To Print, or not to Print? That is the Question

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Whether ’tis nobler in the mind to print The statements and bills of outrageous usage, Or to take online against a sea of logins, And by accepting digital mailboxes? To print: to email; Much more! Ah, Shakespeare and his affinity for transactional documents. Well documented in his masterpieces, such as “A Midsummer Night’s Data” and… Read More »

Risky Business

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54% of P&C insurers have core systems that are more than five years old. 78% regard their capabilities inadequate to manage new forms and levels of risk, such as those presented by cybercrime, terrorism and increasingly frequent and severe natural catastrophes. Opportunities abound for reducing the costs of producing documents in parallel with core systems conversion. Savvy service providers are positioning themselves to help insures take advantage of newly upgraded systems and a wealth of new data to improve their customer experience throughout the insurance lifecycle.

High Speed Inkjet: Can You Build a Reliable Business Case?

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Since the advent of high speed color inkjet presses that approach the quality of offset, printers and data centers have begun struggling with the decision of integrating this new technology into their operation. The decision to move print volume to high speed inkjet is complex and one that does not always have a clear ROI. … Read More »