In 2011, more than ever we live in a technology driven society. Communication has become instant and it can be said it can be better. It is much different than say 10 years ago but is it still better than print on paper? Does paper based communication still have a place in the world? Well let’s look at some facts.
Paper communication can’t be deleted, lost because of a power outage. Paper documents can be read no matter whether or not your monitor can display it. Because print and paper is a physical form it can be copied then stored in different locations! It doesn’t have to be charged. You don’t need to reboot it and when done with it you can shread it or recycle it fairly easy and it is used again in some other product.
Paper can be fun, personal and important. Paper if you think about has a value in our lives. Paper based communication can’t be hacked. Your paper based bank and credit card statement won’t be compromised. Think about it how many of your important documents are on paper. Paper’s serious side can be the important letter from a college letting you know that you have been accepted. Paper can be that refund check from the tax man. Paper can be that birthday card from a friend or a love letter from someone important. It is still a very personal way to communicate.
Try sending your resume out on paper today. It will get noticed! Paper and print have a feel to it. It can be portable, taken with you and looked at whenever. On a plane they don’t ask you to turn off your book do they ! E Readers are all the rage but do you really curl up next to a fire with it like that favorite book you have? When we look around us pape ris every where. Paper companies have made great efforts to lower their “footprint” in sourcing, production and transporting paper. Forest certification has helped insure things are being done right in the forest where raw material is sourced. Recycled material is at it’s all time high being used in many different paper based products. Renewable energy usage is on the rise and less water also is being used.
Paper also is sustainable.
So look at that piece of paper with informantion differently next tme. Print and paper is the original “wireless” communication. Paper Still Works!