We’ve all seen them: Bibles, directories, prospectus documents and other publications printed on paper so thin you can almost see through it. And those pharmaceutical inserts that seem to be folded a gazillion times before they are inserted into tiny boxes. These printed products have typically been produced in long runs using conventional offset printing, bucking the trend of shorter runs with more customized content. Why? Because paper that thin simply can’t be run through a digital press, especially a sheetfed digital press…until now.
A new WhatTheyThink white paper discusses how revolutionary technology in both web — and sheetfed digital presses has brought lightweight papers and the applications that require them into the realm of digital printing, while at the same time opening the door to new applications and cost savings on existing applications.
The white paper is available as a free download.