We’ve all seen them: Bibles, directories, prospectus documents and other publications printed on paper so thin you can almost see through it. And those pharmaceutical inserts that seem to be folded a gazillion times before they are inserted into tiny boxes. These printed products have typically been produced in long runs using conventional offset printing, bucking the trend of shorter runs with more customized content. Why? Because paper that thin simply can’t be run through a digital press, especially a sheetfed digital press…until now.
A new WhatTheyThink white paper discusses how revolutionary technology in both web — and sheetfed digital presses has brought lightweight papers and the applications that require them into the realm of digital printing, while at the same time opening the door to new applications and cost savings on existing applications.
The white paper is available as a free download.
The WhatTheyThink.com speaker series, designed as a “show within a show,” will feature engaging discussions with industry experts, end-users and seasoned professionals moderated by the editors of WhatTheyThink.com and executives from Canon and Océ. Sessions will be livecast for those who cannot be at the show. To register for the livecast, visit http://WhatTheyThink.com/live.
- Digital Packaging Trends: Sunday, October 7, 2:00 PM – 2:45 PM
Industry experts, including Canon customer In Room Plus, will provide an overview of new digital technologies that are simplifying packaging output.
- Affordable Sustainability: Sunday, October 7, 4:00 PM – 4:45 PM
Canon customers, including Skymall International, will describe how they invest in effective sustainability practices while keeping an eye on the bottom line by implementing environmentally-responsible technologies and processes.
- Flatbed UV Printing: New Applications and Profits for Commercial Printers, Monday, October 8, 10:30-11:15 AM.
Overview of new digital technologies that are simplifying packaging output.
- Canon Booth Overview: Monday, October 8, 11:30 AM – 12:15 PM
Dennis Amorosano, senior director of solutions marketing for Canon U.S.A., will provide an overview of the solutions being demonstrated at Graph EXPO, while streaming a dynamic virtual tour for those individuals unable to attend in person.
- Supply Chain Optimization: Monday, October 8, 2:00 PM – 2:45 PM
Steve Dylo of Segerdahl and Chris Petro of GlobalSoft Digital Solutions will the role of printed collateral in the marketing supply chain and how the management and control of this aspect of operations can materially impact go-to-market effectiveness, as well as the optimal use of marketing dollars in creating business value and a competitive advantage.
- Industry Leaders, Monday, October 8, 3:00-3:45 PM –
NAPL recently wrote a white paper, sponsored by Canon, which identifies the trends that industry leaders exhibit, and what they do differently and that makes them more successful than the rest of the market. This session will be presented by Joe Truncale, President & CEO, NAPL.
- Océ’s Inkjet Strategy, Monday, October 8, 4:00-4:45 PM
As an industry leader in robust inkjet platforms, Océ’s VP of Marketing, Francis A. McMahon, gives insight into Océ’s inkjet strategy moving into 2013 and beyond
- The Ideal Color Supply Chain, October 9th, 10:30-12:00 PM
This session is presented in partnership with X-Rite Pantone and will be livecast to 17 locations around the world. Today’s global world is about managing your customers brand and expectations. Join us as we discuss today’s challenges and what the ideal color supply chain would look like. This panel discussion will have a slew of representatives from across the supply chain to include all relevant perspectives on the role color plays in brand management. On the panel will be industry experts, as well as a packaging converter and brand owner representative.
- Changing Face of Publishing, October 9th, 2:00-2:45 PM
Changes in reading behavior and disruptive technologies are causing the book market to become more volatile and unpredictable. Book publishers are looking for ways to streamline their value chain, and book manufactures must adapt to these evolving demands. Hear what a publisher, a book printer and an author have to say about this dynamic business.
- What to Look for in a Business Partner, October 9th, 3:00-3:45 PM
Printing companies need a business partner that understands their unique needs and can architect an end-to-end solution. The value must extend beyond the products and services and include professional support and consultancy that enables faster on-ramping of jobs and expansion into new opportunities and markets.
- Media Flexibility and New Revenue Streams: Tuesday, October 9, 4:00 PM – 4:45 PM
Molly Rosenthal of Mohawk will discuss how new substrates for continuous feed and sheet fed digital printers are opening up possibilities for new applications and revenue streams.
- Content Anywhere: Wednesday, October 10, 10:30 AM – 11:30 AM
John Foley, President and CEO of interlinkONE, will discuss how changes in technology are impacting print and how gaining a better understanding of QR Codes, variable data printing, web-to-print, mobile, and video is imperative to future survival.
The above sessions will also be available via streaming video on WhatTheyThink. For a full schedule and streaming video, visit WhatTheyThink.com/live