Featured Bloggers

The Digital Nirvana blog features leading authors, prominent industry analysts and thought leaders from all walks of the digital world.

Timothy Askew is the Founder and CEO of Corporate Rain International, an elite Texas and New York-based international sales execution and consulting firm, recently rated the #1 boutique sales outsourcer in the world. Mr. Askew developed his organizational and sales talents as a Broadway producer and as the owner of an event-planning business. His clients included Citibank, Williams Real Estate, The Museum of the City of New York, The Paul Taylor Dance Company, Doubleday and Vanity Fair, to mention a few.

Mr. Askew graduated Magna Cum Laude from Emory University in Atlanta, where he received his Bachelors degree in History, and a Masters degree in Philosophy and Religion. He earned a Masters degree in Education from Claremont Graduate School in Claremont, California. Additionally, in his younger days he appeared as an actor in leading roles on Broadway and on the soap opera Another World on NBC. He is an ordained minister, as well as a published poet and occasional public speaker. Mr. Askew has served on Majority Leader Senator Joe Bruno’s Small Business Advisory Council for the State of New York. He is listed in Who’s Who in American Small Business. You can learn more at www.CorporateRain.com

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Vic Barkin Vic  has more than 30 years of experience in the printing industry and currently owns a consulting practice specializing in business development, workflow, and technology implementation geared to the printing industry focusing on “Green Printing” practices. He is VP of the Mountain States Printing Education Foundation, a writer for many national publications and has been a presenter at many national  and regional conferences. Vic is a FSC senior auditor for SmartWood, a SFI/PEFC auditor for PriceWaterhouse Coopers and has participated in or acted as lead auditor on more than 400 chain of custody assessments, audits and consultations. Find him at www.vicbarkin.com

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Adam Dewitz Adam is CTO at WhatTheyThink and Managing Editor of Print CEO. Adam holds a masters degree from Rochester Institute of Technology’s School of Print Media and a Bachelor of Science degree in Graphic Communications Management from the University of Wisconsin-Stout. Adam runs PrintWiki, an open-source knowledge base of information on the printing and graphic communication industry.

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John Foley is the founder of Grow Socially (www.GrowSocially.com) which was founded in 2010 to  help companies with their online marketing efforts, with a focus on social media. These services include discussing and creating marketing plans, strategies, tactics, and goals that align with each company’s needs.

In addition to his role at Grow Socially, Mr. Foley serves a CEO for interlinkONE, an integrated multi-channel marketing web solutions company serving the print and fulfillment industries and marketing departments. As Chief Executive for the company, he is responsible for corporate vision, strategic alliances, and technical leadership. He is widely recognized for his visionary approach in designing internet marketing business applications that meet the changing needs of dynamic print and fulfillment service provider organizations.

Mr. Foley holds a B.A. in Business Management and Computer Science from Lesley College. He is a member of several professional organizations, including the Mailing Fulfillment and Services Association (MFSA), National Association of Printing Leadership (NAPL), Printing Industries of America/Graphics Arts Technical Foundation (PIA/GATF), Printing Industries of New England (PINE), Boston Business Marketing Association (BMA), and was recently inducted into NAPL’s Soderstrom Society.

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Eric de Goeijen is the Vice President of Product Marketing for Océ North America’s Production Printing Systems division responsible for all product strategy and marketing for production printing hardware, software and professional services offerings in North America.

In this role, Eric leads a team of marketing professionals developing end to end solutions for the various corporate and commercial target markets and segments combining Oce production print hardware products, Océ PRISMA® software and professional services.

A 25-year Océ employee, Eric joined Océ Technologies B.V. in 1985 as an account manager, achieving positions of increasing responsibility in sales, business development and marketing. With more than 30 years of experience in the digital printing industry, Eric brings unique expertise in product and marketing strategy, sales management and business development.

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Howard M. Fenton, or “Howie” as he calls himself, is a well known author, consultant and trainer in the graphic arts. He is best known as the senior consultant of digital technology for NAPL. He also spent six years as a consultant for Graphic Arts Technical Foundation (GATF) and three years as the editor of Pre, a prepress magazine.

Howie has authored five books. The subjects include digital printing, scanning, color management, process control and emerging digital technologies. He writes and emails two free newsletters entitled Digital Technology Trends – one for production staff, the other for non-production staff.

He specializes in digital printing, new prepress technologies, digital workflow, quality control, color management, and the implementation and management of new technologies. He audits 35 companies per year and after 12 years has a client list of approximately 200 companies.

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Elizabeth Gooding Elizabeth is a visionary innovator in the area of relevant, personalized communications that drive positive business results. Currently, she conducts research on trends, technology and opportunities related to integrated, closed-loop transactional marketing (aka Transpromo), shareholder communications and social media. Committed to driving innovation in communications, she has launched a series of business networking communities for communications professionals on Linkedin and at SCS-Central.com and FCF-Central.com and the Transpromo Professionals Network on LinkedIn. Previously, Elizabeth founded Art Plus Technology, which provides design and communications strategy to the financial, insurance, and healthcare industries. Elizabeth is the former editor of E.bill Magazine and is a frequent speaker at industry events such as AIIM, the Investment Company Institute (ICI) General Meeting, On Demand, NAVA Operations Conference (now IRI), the Gilbane Conference and Xplor.

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Kevin Jorgenses Kevin  is a co-owner of Innovative Marketing Resources (www.imrcorp.com) located in Shirley, MA.  IMR is a direct marketing technology firm specializing in the rewards, travel and non-profit markets.  IMR enables organizations to create repeatable, scalable, measurable marketing communications processes to deliver impactful, cost-effective, personal communications in print, on the web and via social media.

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Michael Josefowicz Michael spent 30 years at Red Ink Productions, a boutique print production brokerage he co-founded which served New York-based design studios and non-profit organizations. He came out of retirement to teach production at Parsons The New School for Design for the next 7 years. He is now Managing Partner of Josefowicz Associates LLC. and blogs about print at Print in the Communication Ecology and about the digital printing industry at Tough Love for Xerox

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Richard Losch  is a founding Partner at R3D2 Consulting and advises commercial printers, in-plants, outsource print and mail providers, and fulfillment companies.  Using a proven hands-on process optimization methodology, R3D2 client companies develop a culture of repeatable and sustainable process improvements, through assessments, training, and implementation.  Richard has over 30 years of experience in the production of direct marketing and critical customer communications.  He has also been involved in the design and application of ink jet printing equipment.  His corporate experience ranges from venture start up operations to large multisite operations with public companies. He has been involved in leverage buyouts,  sale and acquisition transactions, as well as, the consolidation and alignment of resources post transaction.  Many of those years were spent running operations in companies that produced multi-channel direct marketing communications, critical mail, and transpromo communications.  Richard is on the advisory board for Document Strategy Forum and is a member of  Turn Around Management Association  Midwest Entrepreneurs and Chicago Booth Entrepreneurial Round Table.  Learn more at www.r3d2consulting.com
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Jodie Maclellan  Jodie is the Manager of Field Programs for Océ North America’s Production Printing Systems division, responsible for managing sales development and training, implementing strategic field programs and leveraging her extensive product and market knowledge to support the expanded Océ Customer Visit Program at the state-of-the-art Océ Customer Experience Center in Boca Raton, Florida.

She joined Océ in 2000 as a Marketing Manager for high-production hardware and software. Since then, she has held a series of increasingly responsible positions such as Marketing Manager for Océ PRISMA® software, Marketing Manager, Business Development, responsible for developing and supporting Océ VarioPrint® 6000 and Océ PRISMA solutions nationwide. Most recently she served as Marketing Communications Manager.

In addition, Jodie currently serves on the sustainability council and is responsible for developing and launching sustainability programs and customer and field initiatives. Jodie brings a high level of talent, enthusiasm and expertise to the Marketing Services Department and to her posts here on TheDigitalNirvana.

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Joe Manos is an Executive Vice President with MindFire Inc. He brings TheDigitalNirvana over thirty years of experience in virtually all operational components of high tech companies and expert perspective on providing integrated business solutions to the Graphic Arts community, as well as Corporate Enterprise Clients.

An experienced entrepreneur, Joe has helped build three Software-as-a-Service (SaaS) technology companies, from the ground up into industry-leaders one of which earned INC500 status the last two years.

Ed was a Founder, President and CEO of the industry leader in On-Demand Delivery Services (hardcopy and e-books) to the Book Publishing Industry. He is a published author of a book titled The Loyalty Payoff, and is a frequent speaker at professional conferences. Ed received his BS in Electrical Engineering from Temple University and MS in Electrical Engineering and Computer Science from Drexel University.

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Debra McMahon Debra is a founding Partner at R3D2 Consulting.  R3D2 advises commercial printers, in-plants, outsource print and mail providers, and fulfillment companies.  Using a proven hands-on process optimization methodology, R3D2 client companies develop a culture of repeatable and sustainable process improvements, through assessments, training, and implementation.  Deb has over 25 years of experience in the production of marketing and customer communications, in companies ranging from small, privately-held and entrepreneurial, to large and public.  Many of those years were spent running Operations in companies that produced multi-channel direct marketing communications, critical mail, and transpromo communications, or in companies buying those component services.  Deb has generously shared her time at a variety of conferences presenting on continuous improvement in the printing and mailing industry. Learn more at www.R3D2Consulting.com

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Michael Paladini  As the  Director of Analytics for W.A. Wilde and The Wilde Agency, Michael has led assignments involving the strategic and quantitative aspects of direct marketing for both clients and agencies. His specialty is developing integrated communications channels that generate qualified leads and provide new revenue sources.

His experience encompasses the software, telecom, travel, publishing, retail, dot-com, and financial services industries.  Michael’s done direct response program management, where he has achieved very attractive response rates in mail and Internet-based campaigns to consumers and businesses across the U.S. and internationally.

Early in his career, he acted as a consultant in a strategic marketing agency, where he designed marketing databases, developed numerous direct response campaigns and guided market research. He holds a BA summa cum laude from Bucknell, an MA from Brown University, and an MBA from Babson College’s Graduate School of Business, where he graduated first in his class. He has occasionally publishes articles on quantitative analysis  in the direct marketing press. He is married with two sons, plays guitar in two bands, is a t’ai chi instructor, loves poetry, and grows African violets.

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Phil Riebel is a senior sustainability advisor to the forest, paper and print sector.  He has 23 years of international experience in the sector including senior management positions in industry and consulting.  Phil also owns and manages 200 acres of sustainable forest.  He can be reached at philriebel@bellaliant.net

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Dick Rossman has owned and managed companies in the printing industry for over 30 years, and is experienced in working with both large and growing organizations as well as small and struggling ones. He has managed virtually every department in a commercial printing plant, including sales, customer service, marketing, planning and scheduling, manufacturing and quality control. Dick also has an MBA degree in Business Management that adds to his business expertise. This broad background provides Rossman with a unique perspective on how successful print communications companies operate efficiently, effectively and profitably. Rossman recognizes the challenging times printers are facing and believes that those companies that take action today to streamline their operations and learn how to perform more efficiently will be the ones that succeed and thrive. Dick is passionate about bringing his experience and expertise to help those companies. Learn more at www.rossmanconsulting.com 

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Nancy Rathbun Scott Nancy is a writer, editor, marketing strategist, film producer, and entreprenuer whose prolific career has encompassed work for a variety of organizations, both commercial and nonprofit. Nancy has authored five books, written weekly columns for USA Today, produced several print and online publications, and regularly pens articles for executive clients. Nancy’s company, Liberty Communications, provides editorial, public relations and marketing consultation upon request.

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Heidi Tolliver-Nigro  Heidi is an industry analyst specializing in digital, one-to-one, personalized URL, and Web-to-print applications. Her Marketer’s Primer Series, availalbe through Digital Printing Reports, includes “Digital Printing: Transforming Business and Marketing Models,” 1:1 (Personalized) Printing: Boosting Profits Through Relevance,” “Personalized URLs: Beyond the Hype,” and “Web-to-Print: Transforming Document Management and Marketing.”

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Drew Tremblay is a Market Development Manager for Domtar Paper in Canada. Domtar (www.domtar.com) is a leader in the manufacture of environmentally and socially responsible papers.  In this role, Drew has a unique position as he engages and consults with corporations on reducing their environmental footprint through responsible paper choices. Domtar is a leader in Forest Stewardship Council certified paper. As part of his responsibilities Drew is the liaison person with FSC Canada, WWF and The Boreal Leadership Council.

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Bryan Yeager is a Consultant for InfoTrends’ Production Workflow & Custom Communications Service. Bryan covers a number of existing and emerging software and technology markets that enable cross-media marketing communications. He is the author of several in-depth Ultimate Guide reports that span across a variety of software categories, and provides insight through research, analysis, and consulting. He graduated with honors from Rochester Institute of Technology’s School of Print Media, and is currently a Print and Graphics Scholarship Foundation (PGSF) board member.

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Peter Winters – Peter  presides over Winters Group & Associates, a company considered to be a leader in the space of integrated cross media marketing services that specializes in training the service provider community inclusive of print, mail, fulfillment, advertising and marketing agencies.

As the world of marketing communications evolves at an ever increasing pace, Peter and other members of the Winters Group speak and write internationally on the subject of the CMO’s changing threats and opportunities.

Peter also provides coaching services “live-in-the- field” meeting with, and structuring deals with, CMO’s across the country on behalf of his service provider clientele.

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Trish Witkowski  Trish is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from RIT. An award-winning designer, she held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. Trish has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, and the template-building software plug-in FOLDRite Template Master. Trish frequently writes and blogs on the topic of folding and finishing and hosts a weekly e-video, the “60-second Super-cool FOLD of the WEEK.” She has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher’s Handbook, and FOLD: The Professional’s Guide to Folding.

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