As printers and MSPs are fighting for share of an ever-decreasing pie, it might feel as if there are just a few too many competitors out there. I hate to tell you, but there are more on the way. Some of the big print manufacturers like FormStore and AccuLink are already providing the same tool sets as today’s commercial printing industry MSPs. They are offering QR codes, 1:1 printing, integrated, multi-channel marketing, and integration with social media. They are now in the process of educating their print distributors to get out there and sell it.