Tag Archives: content

Inbound Marketing: Make Your Website Work for You

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Every day the average person is bombarded with marketing messages. This happens from the time they wake up and turn on the radio or television, look at their smartphone…and then later as they drive by huge billboards, buses with ads on the side, and so on. There are marketing messages that seemingly come from everywhere.… Read More »

Content is King in Inbound Marketing

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Alright, before I let you read this article, please let me state this: I recognize that many readers of the Digital Nirvana generate a lot of their business executing outbound marketing activities for their clients. And if you know me, you know that I believe in a multi-channel approach — one that incorporates traditional marketing… Read More »

5 Points on Inbound Marketing and Lead Generation

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The whole point of inbound marketing is lead generation. You are taking website visitors and hoping that they lead to eventual sales. But you can’t take gigantic steps to get there. You need to take one step at a time in order to lay the proper groundwork. Here are a few points when it comes… Read More »

Tools and Techniques to Succeed with Inbound Marketing

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Over the past month, I’ve provided a bit of an overview on what inbound marketing is and why it’s important to your business. Today, I’d like to chat about some of the specific tools and techniques that you can use to succeed with your inbound marketing efforts. Your Blog When you set inbound marketing into… Read More »

Starting Your Inbound Marketing Strategy

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In my last article, I discussed the growing importance of understanding inbound marketing.  Yes, it is a popular topic in the worlds of business and communications today… but for good reason: an effective inbound marketing strategy can truly help your organization grow! Today, I’d like to discuss a bit about how to move forward with… Read More »