DMA | The Digital Nirvana

Opportunities for Service Providers: A Few Observations from DMA 2011

By John Foley

Recently, I had the chance to spend some time at the DMA 2011 conference in Boston. While I absolutely enjoyed my time at Graph Expo, I was excited to attend a show that primarily consisted of marketing agencies and in-house marketers. I was looking forward to seeing what topics were trending, what challenges were being… Read More »

Sit Tight. It’s the Year of the Pitch.

By Nancy Scott

I received a press release from Pitch PR touting a Chicago-area company that’s got “a new way for business to market their services electronically/paper-free.” For $199 a year, Pitch says a business can go green, go mobile, and “stay in touch.” It can create “electronic brochures, flyers, messages, schedules, electronic business cards, and more.” I… Read More »