Tag Archives: funnel

Marketing Automation and the Sales Funnel


When it comes to marketing, I absolutely love talking about the various ways that companies can increase awareness of their products & services and then generate leads. If you are a services provider, I’m sure you do as well. But the bottom line is this — we can’t just stop at the awareness or lead-generation… Read More »

5 Points on Inbound Marketing and Lead Generation


The whole point of inbound marketing is lead generation. You are taking website visitors and hoping that they lead to eventual sales. But you can’t take gigantic steps to get there. You need to take one step at a time in order to lay the proper groundwork. Here are a few points when it comes… Read More »