Tag Archives: leads

What Is Multi-Channel Marketing?

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The term “multi-channel marketing” is a mouthful, but the actual reality of what it is and what it can do for your business is certainly far from intimidating. The concept is not new, but as technology evolves, the meaning of multi-channel marketing and all that it embraces also evolves. Multi-channel marketing is all about using… Read More »

Inbound Marketing: Make Your Website Work for You

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Every day the average person is bombarded with marketing messages. This happens from the time they wake up and turn on the radio or television, look at their smartphone…and then later as they drive by huge billboards, buses with ads on the side, and so on. There are marketing messages that seemingly come from everywhere.… Read More »

5 Points on Inbound Marketing and Lead Generation

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The whole point of inbound marketing is lead generation. You are taking website visitors and hoping that they lead to eventual sales. But you can’t take gigantic steps to get there. You need to take one step at a time in order to lay the proper groundwork. Here are a few points when it comes… Read More »