While there’s been a lot of bad news surrounding the United States Postal Service lately, a heightened level of innovation exists both within the postal service and externally in an attempt to transform the organization, as well as the concept of mail delivery itself. This past June, the PostalVision 2020 conference in Washington, D.C. brought… Read More »
If you’re a commercial printer looking to get your share of the growing digital opportunity, what’s workflow got to do with it? A lot, as it turns out. In fact, workflow can mean the difference between a print operation that’s rooted in the dark ages and one equipped to satisfy the expectations of 21st century customers. Can streamlined digital workflow help commercial printers survive – or better yet, thrive – in the second decade of the new millennium? Yes it can -and here’s how:
On August 20, 2009 the first provisions of the CARD Act go into effect. Beginning in February 2010, the CARD Act entails changes that impact what card issuers can charge, who they can charge and how and when those terms are disclosed. All of these companies are challenged to analyze, redesign and reprogram each of their marketing and customer communications over the next 6 months. Are you ready to help? Tick. Tick. Tick.
Heidi Tolliver-Nigro noted in a recent posting that 1:1 print jobs are rarely repeated. Let’s think about that for a minute. First, what do we mean by 1:1?? Name and address with a customer loyalty coupon? Some real estate post card application? Those are nice, but they have little or nothing to do with the… Read More »